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Caleb Francia

Free site audit — tell me what isn't working

Websites that look sharp. Systems that run themselves.

I build custom sites with AI and automation wired in, so your business converts more of the traffic it already has — and you spend far less time chasing people.

Goes straight to my inbox. I reply within 1–2 business days.

  • Free, no obligation
  • Written quote before any work
  • No lock-in
yourbusiness.com.au

Open book

The three things agencies won't tell you until you've committed

Price, terms and ownership are all on this site. You can read every one of them before you send me a single email.

The price

From $900, not behind a call

Websites start at $900 and automation at $800, and every package and retainer has a published range. A written quote confirms your price before anything starts.

See pricing

The terms

Written down before you commit

Quotes valid 14 days, invoices due in 7, cancel by email and pay only for work done. All of it is on this site — you're not agreeing to something you haven't read.

Read the terms

The ownership

Yours on full payment

You own the design, content and source code written for you. Whether I hold the keys while I maintain it or you hold them yourself, you can take the lot and leave whenever you want.

How ownership works

Recent work

What that looks like in practice

Recent builds, described by what the business needed rather than by what I used to make it.

Landscaping business

Name withheld at the client's request

The problem

No website at all. The business ran on word of mouth, with nowhere to send people who wanted to know what it actually offered or whether it was the right fit for their job.

What I built

A custom site built around the full range of services, with the information people ask for before they call laid out properly, and on-page SEO so the business turns up when someone searches for it by name.

Where it landed

A first proper web presence — somewhere to point new enquiries, room to explain the work in detail, and a business that looks established next to bigger competitors.

Custom websiteService pagesOn-page SEO

Coffee roastery

Name withheld at the client's request

The problem

Their site was compromised. Getting the domain back cost a small fortune through an agency, and the ongoing maintenance quoted afterwards was steep enough that the owner gave up on having a website at all.

What I built

A full rebuild with security handled properly this time — custom pages, original imagery, logo work and 3D assets, put together to feel as considered as the product itself.

Where it landed

Back online with a site that matches the quality of the roast — and with the domain and hosting in the owner's own name, so nobody stands between them and their own website again.

Website securityCustom websiteBrand & logoCustom imagery3D assets
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Taking on new projects now.

Websites

A site built around how people actually buy

Custom design and build on a modern stack — fast, accessible, and structured so the pages people land on lead somewhere useful.

  • Custom design, not a theme everyone else is using
  • Mobile first, because that's where your traffic is
  • On-page SEO and analytics set up from day one

Ecommerce & Shopify

Storefronts that hold up under real trade

Custom storefronts or Shopify, including bespoke Liquid themes, sections and metafields handed over inside your own admin.

  • Custom theme, sections, templates and metafields
  • Handover in your own Shopify admin
  • Merchandising and storefront fixes on retainer

What the automation actually does

From enquiry to booked job, without you touching it

Every agency says AI built in. This is the part they don't show you — the path a new enquiry takes while you're on a tool or with a client.

  1. 01

    Enquiry arrives

    Someone lands on the site and asks a question, day or night. The chatbot answers it in your words instead of leaving them waiting.

  2. 02

    It gets qualified

    Budget, timing and job type get established up front, so the enquiries that reach you are the ones actually worth your time.

  3. 03

    It books itself

    A real slot goes into your calendar without the back-and-forth, and the details land in your CRM at the same time.

  4. 04

    Follow-up runs itself

    Quotes get chased and no-shows get a nudge automatically, so fewer jobs go cold while you're on a tool or with a client.

Free site audit

Tell me what isn't working

What the business does and where it's falling short. You'll get back a look at what you've got now, or a written quote for what you need. I reply within 1–2 business days.

Get a free auditSee pricing
  • Free, no obligation
  • Written quote before any work
  • No lock-in